Graphic Adverts

I want a balance...

By this, I mean I want a balance between adverts that contain images and pictures to one that include just the graphics.

This is the first advert that I have tried and I think that it has both successful points and weakness'. I think my favourite aspect of it is the silhouettes of the pets and the person as it is easily recognisable and adds images to the image without over-powering the information. I think that the coupon could be the downfall of the advert as if it was scaled down to the size required for an advert, the coupon COULD be too small to read or cut out etc.